Smarter customer journeys for Telecom & Media companies

Our experience says it all

Real growth comes from connection; not technology

Telecom, IT and media companies have operated digitally for years, but data fragmentation remains a headache. Billing knows who pays. Marketing sees who engages. Support handles issues when something goes wrong. But who has the full picture of your customer relationships?

When touchpoints are spread across payment platforms, CRM, marketing tools, and support systems, decision-making slows down. Churn risks stay hidden longer, and it’s harder to turn data into revenue.

We help telecom, IT and media companies connect these parts into one shared logic. By integrating HubSpot with your billing, communication, and service tech stack, teams across your organization will access a unified view of the entire customer journey. This allows you to act proactively, which in turn leads to smarter sales and increased retention.

Structure that unlocks value

The tools are already there. The challenge lies in using them effectively. Discover how Invise can support different parts of your organization by replacing silos with clearly structured data, processes, and responsibilities.

For the marketing department

Marketing in telecom, IT and media is about precision. But how do you reach the right people with the right message without an up-to-date view of subscriptions, usage, and preferences?

By connecting campaigns to real customer data, we’ll enable you to segment communication based on behaviour and lifecycle stage. And with automated workflows, your admin load is down to a minimum.

The outcome is targeted and well-timed marketing that supports acquisition and retention – with less guesswork and clearer impact.

For sales and e-commerce

Telecom, IT and media sales range from fully digital no- or low-touch journeys to high-touch processes requiring advice, negotiations, or partner involvement. B2C, B2B, and partner sales often coexist in the same company.

Does your current pipeline management reflect this reality?

We help you implement HubSpot structures that mirror how your business actually sells – from initial contact to quote, activation, and follow-up. And with complete control over flows, margins, and partnerships, you can focus on growth instead of administration.

For support and service teams

One churned customer costs more than ten new leads. And in telecom and media, price is rarely the deciding factor. Experience is. Your customer service is where loyalty is won or lost.

But when customer data, contracts, and communication live in different systems, proactivity becomes nearly impossible. Important signals are missed and resolving tickets take longer than it should.

We help you build structures in HubSpot where customer data, cases, churn risks, and communication are gathered in one shared view. This allows your service teams, NOC, and sales to work from the same facts – and respond faster.

AI-powered agents, self-service, and automated workflows reduce the pressure on your support team, while shortening response times. You’ll also gain data-driven insights, allowing you to identify and act on trends and signals at an earlier stage.

Examples of solutions:

AI chat that understands subscription data and responds directly from HubSpot
Automatic retention triggers at risk of churn
Cases linked directly to contracts, user history, and campaigns
Reports that show which customer segments require the most action

Integrated with your everyday life

5.0

During the months we have worked together with Invise, I have gained a deeper understanding of what we can use the system for. In a professional and clear way, they went through functions and steps we had not previously utilized, so we now use HubSpot more intelligently.

Malin Thyrsmo CRM Manager, Bauer Media Group

Turning customer experience into a competitive edge

In telecom, IT and media, the products tend to be similar. What sets you apart from competitors is how customers experience the communication and support you provide.

We help you design ways of working where customer service, sales, and marketing teams operate from a shared view and can act in real time. When processes and data are aligned, you gain faster responses, lower churn, and higher lifetime value.

That’s what creates sustainable growth in a fully connected market.

From strategy to systems and everything in between

Invise helps telecom, IT and media companies grow by making better use of customer and subscription data. We create processes and systems that improve your overview and decision-making, delivering measurable impact throughout the customer journey – from onboarding to retention.

We help you to:

Combine customer, subscription, and support data in one shared view
Automate onboarding, renewals, and churn-prevention workflows
Identify cross-sell and upsell opportunities based on behaviour and usage
Build AI-driven self-service and support flows
Integrate HubSpot with your billing, service, and communication systems
Visualize customer satisfaction, churn, and revenue in real time
Track performance and service quality in a single dashboard

Frequently asked questions

Do you only work with HubSpot?

HubSpot is the core of what we do, but our focus is on the entire customer journey. The platform simply connects your systems, data and processes – from lead to support.

Do you also help with governance and KPIs?

Absolutely. We set up dashboards, reports and workflows that make it easy to monitor churn, NPS and response times in real time.

Can you build integrations with our existing systems?

Yes. We have experience with billing, CRM, service and communication systems used across the telecom and media industries.

Talk to an expert

Christine Platon — Our team is available for advisory services in Telecom, IT & Media

We help telecom, IT and media companies create structure and clarity in their commercial processes by connecting customer data, systems, and teams. With extensive experience in HubSpot, CRM, and subscription-driven businesses, we build solutions that improve collaboration, customer experience, and profitability.